This is one of those videos which should be watched first, then explained:
This was one of the most fun videos I’ve ever been involved in. Well and truly nestled in the “fast, cheap, effective” philosophy, we went from concept to completed shoot in under 24 hours.
Ben Stewart approached me with a small budget and a catchy song. On Saturday night, while waiting for Rachgirl to get off the phone with her mum, I did a little experiment with party poppers and the 200FPS slow motion mode on my camera.
I called Rowley Cowper up on Sunday morning with “bring your tools over, you need to make me a device to set off 200 party poppers at once”. Ben and I bought the local shopping centres out of poppers, Billy Hyde’s out of ukuleles, and we made it to The Edge in time for nightfall.
As it took almost two hours to load the launcher, and as we were shooting in The Edge auditorium after closing, we only had one chance to get the shot, so we did about a dozen rehearsals before the “live fire” exercise.